Pricing
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Enterprise

The Bettrlabs R&D layer, inside your walls.

You already have scientists, formulators and factories. What you do not have is one system that holds recipe, claims, rules and cost together. That is the part we run.

from ₹11,99,900 / yearYour teams, your data
Fit

Enterprise is a narrow answer to a specific problem.

This is not a bigger Co-Build. It is for companies that already pay for their own R&D and want the software, not the service.

This is you if

Right fit

You have your own R&D team and want to make them faster, not replace them

You own or control manufacturing and are not looking for a factory

You run a portfolio across several categories at once

Formulation, claims, compliance and costing currently live in separate files

You need the work and the data to stay inside your organisation

Choose something else if

Wrong fit

You want someone else to develop the product for you

You are building one or two SKUs a year

You would rather not carry the R&D cost on your own books

You have no internal formulation capability to build on

If any of these describe you, Co-Build or Build will cost you less and move faster. We will say so on the call.

The layer

Six systems your team logs into, not six vendors you manage.

Every module runs on your own portfolio data. Nothing is a demo environment and nothing is shared with another brand.

01

Discovery & Library

The full Bettrlabs library, with your own products alongside it. Your team searches one place instead of asking who looked at this last. Category briefs, benchmarks, internal history.

02

Formulation & simulation

Build and change recipes on screen. Nutrition, cost and label impact update as you go, so you only run a trial on a version worth trying. Recipe builder, nutrition engine, scenario compare.

03

Claims intelligence

Every claim checked against the limits and evidence it needs. Where a claim will not stand, we rewrite it so it does. Claim thresholds, evidence gaps, rewrites.

04

Compliance engine

Ingredients, additive levels, category standards and label artwork checked against FSSAI rules. Continuously, not once at the end. Ingredient status, usage limits, label check.

05

Ingredient & cost intelligence

Where to buy each ingredient, how much you are allowed to use, and what it costs. Cost work happens while you build the recipe, not after the quote.

06

Portfolio & Buildfile™

One place holding every product your company is developing. Each one ends as a Buildfile™ a factory can work from. Pipeline view, specifications, handover.

Deployment

Built around how your team already works.

01

Your teams

Named seats for formulators, regulatory, procurement and category managers, each seeing the part of the system their role needs and nothing else.

02

Your workflows

Approval steps and naming set up the way your company already signs work off, not the way our default assumes.

03

Your data

Your portfolio, costs and specifications stay yours. Nothing is pooled, nothing trains a shared model, and nothing is visible to another brand.

Implementation scope, data residency, integration surface and user counts are agreed before the agreement is signed. Optional lab, pilot and factory support runs through the same Bettrlabs network your Co-Build partners use — see Labs & Network.

Add-on

When you need the bench as well as the software.

Extended R&D Pod — a Bettrlabs team, embedded alongside yours. From ₹2,49,900 / month. A dedicated pod working inside your programme rather than answering tickets from outside it. Add it to Enterprise or to Co-Build.

What the pod covers

  • Formulation and reformulation capacity beyond your own bench
  • Regulatory and claims specialists on your categories
  • Lab coordination, testing panels and result interpretation
  • Factory-side support through tech transfer and QC
  • A named lead who sits in your programme reviews
The decision

Enterprise or Co-Build?

Both start with a conversation. The difference is who does the building and who carries the risk.

QuestionCo-BuildEnterprise
Who develops the productBettrlabs develops itYour team develops it, on our system
Who carries the build costBettrlabs, until it manufacturesYou do — it is already your R&D budget
What you payAnnual fee plus Build & Care at productionAnnual platform fee only
Who holds the technical fileBettrlabs until recovered, then youYours throughout
ManufacturingOur network, or a factory we qualifyYour own factories
Best whenYou want more products than you can fundYou want your own R&D to move faster

Some organisations run both — Enterprise for the internal portfolio, Co-Build for the categories where they would rather we carried the build. That is a normal arrangement, not an exception.

Getting started

Four steps, and one of them is us saying no.

Enterprise only works when the fit is real. We scope it properly first, on your portfolio and your workflows, and we will tell you if a lighter model serves you better.

01

Request a demo

Tell us the size of your R&D team, your categories and what your stack looks like today.

02

We map your workflow

A working session on how product development actually moves through your company, and where the system would sit.

03

Scope and decide

Modules, seats, integrations and implementation. Or our recommendation that a lighter model fits you better.

04

Deployment begins

Your environment is provisioned and your teams are onboarded.

Request a demo

Tell us who you are.

We reply within two working days. No sequence, no chasing.

Enterprise

Make your own R&D team faster.

Same system, your portfolio, your walls. It starts with a working session on how your product development actually runs today.